WTF is Reef Safe?
so WTF is Reef Safe?
In the world of sunscreen, the term 'reef safe' has gained significant traction, becoming a buzz-word for eco-conscious consumers. However, beneath its surface lies a murky realm of ambiguity, leaving many wondering WTF reef safe actually means?
At Flare zinc, we view sustainability as our duty, to craft products with minimal impact on marine ecosystems, particularly our precious coral reefs, hence our ethos; Sun, Sea, Unity. We recognise the importance of going beyond slogans like ‘reef safe’ to empower our surf community with informed purchasing decisions, in order to cut through greenwashing in the sunscreen industry.
Where did the term “Reef Safe” originate?
The roots of 'reef safe' stretch back to the 2010s when studies unearthed the harmful effects of oxybenzone and octinoxate on coral reefs. In response, Hawaii took the pioneering step of banning sunscreens containing these chemicals in 2018, igniting a global movement towards 'reef safe' alternatives. However, doubts persist regarding the safety of newer ingredients introduced post the ban, such as Octocrylene, raising concerns about their impact on marine life and human health.
Sunscreen formulations featuring non-nano titanium dioxide or zinc oxide, with natural mineral ingredients, offer a physical barrier against UV rays are widely known for their effectiveness without harming coral. Nonetheless, the absence of universal testing and certification renders the term 'reef safe' open to interpretation.
Why is Flare Reef Safe?
Many brands will substitute oxybenzone and octinoxate without addressing other potentially harmful ingredients or unsustainable packaging practices. Our Products are zinc oxide based, made with natural mineral ingredients, and 0 chemicals. Our goal is to contribute to ongoing efforts to minimize harm to coral reefs while acknowledging the need for continued research into sunscreen ingredients' long-term effects. By integrating reef awareness to our business, we strive for consumer education in the sunscreen industry so that you can make informed decisions
Resources:
National Oceanic and Atmospheric Administration (NOAA) - Sunscreens and Coral Reefs
Environmental Working Group (EWG) - Guide to Sunscreens
Reef Safe Sunscreen - The Science Behind It
International Coral Reef Initiative (ICRI) - Sunscreen Pollution and Coral Reefs
Surfrider Foundation - Sunscreen Pollution